I'm mixed about Jamie Oliver. While he's great to look at, and his food looks, "Faun taustic" as he says, I've tried some of his recipes and thought they were just marginal for the work involved. Still he had some good ideas in the article.
One thing I disagree with (I know others will disagree with me) is saving $$ by buying local. For me personally, that is just not true, any where I've lived. I've gone to farmer's markets and locally grown places and I can save so much more $$ getting it at sadly, Walmart, or at a grocery store sale.